Bottled Water Comes Out Swinging

You have to buy bottled water because you can never find a decent, working drinking fountain.
Drinking fountains are disappearing from public spaces because everyone buys bottled water.
WeTap wants to break the cycle.

WeTap is a new, free smartphone app that uses Google Maps to locate public drinking fountains, nearby or along your route.
Water fountain data is currently available for just a few U.S. cities, but it’s already the largest database of its kind, with information on location, working condition, water quality, plus a photo of each fountain.

From the expense to the environment impact, there is just so much wrong with bottled water; but you already know that. While in the U.S. we’re still going through 85 million bottles every single day, we are catching on. More than 100 cities and towns and an equal number of college campuses have banned sales or restricted the use of bottled water, as have many national parks including Zion National, the Grand Canyon, and Hawaii Volcanoes National Park.

The bottled water industry is not taking this lying down. With 20 billion dollars in annual domestic sales at stake, the International Bottled Water Association has launched a marketing campaign to defend itself against what its press release calls “well-known anti-bottled water groups [that] are recruiting college students to spread misinformation.” The IBWA has launched an online campaign urging the public to protect this threat to its “freedom of choice,” and has launched a video titled Student Activism: 101 reminding students that past generations have used college campuses to protest against war, racism, and other social injustices like Darfur and sweatshop labor.
Uh huh, just like bottled water.
That’s some serious chutzpah.

Alternatively, concerned citizens can channel their activist energies toward reducing the 50 million or so barrels of oil used to produce and transport a year’s worth of water bottles, and eliminating the 38 billion water bottles that end up in our landfills each year. You can help reinvigorate our public water systems— some of the cleanest, safest, and most abundant waters in the world. The WeTap app encourages crowdsourced contributions. Install the application and you can contribute to your area’s map and ratings through the add a fountain function.

See what restaurants are doing to break the bottled water habit. One small change has already saved 9 million gallons.

2 Responses to Bottled Water Comes Out Swinging

  1. This is such an important function of society to return to, the public water fountain, as it serves all our needs so much better in terms of quality control and a low carbon footprint. We need to support the efforts of We Tap and illiminate the waste associated with the bottled water industry asap!

  2. WOW I love all these initiatives! It is all grassroots and I love it 🙂

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