Pie Pie Chart by Robyn Lee via Serious Eats
We find ourselves in the midst of a pie resurgence.
Pie consumption has risen steadily for nearly a decade. We’re eating pie in restaurants and cafés, buying pie fresh from the bakery and frozen from the supermarket. Fruit pies, cream pies, nut pies, custard pies— we like all kinds of pie.
Pie is a slice of Americana. It’s edible nostalgia. Seniors and baby boomers never lost a taste for it, and younger generations are drawn to its simplicity and authenticity. It’s straightforward value in a wayward economy. And if you have it a la mode, you’re getting away with two desserts in one.
Apple pie is the perennial, overwhelming favorite. But there are plenty of shockers in Schwan’s (makers of Mrs. Smith’s frozen pies) Pie Slice of Life Survey (the corresponding favorite pie pie chart is found below). Pumpkin makes a mind-boggling appearance in second place, while cherry pie is relegated to a middling fourth place. Key lime and peach, the southern states’ favorites, both had strong showings. But where’s the strawberry-rhubarb? Banana cream? Anything from the custard family? [...]